Blog
Immunize Your Restaurant with a New Online Marketing Strategy
Jan 15, 2021
COVID-19 has shifted the world as we know it, and restaurants need to adapt with it in order to keep [...]
Apple Holiday Commercial “The magic of mini feat. Tierra Whack”: How Apple Pivoted in Quarantine
Dec 16, 2020
Apple’s “The Magic of Mini” 2020 holiday commercial strays from Apple’s typical annual holiday commercial. This year’s ad features Tierra [...]
RGB, CMYK, Pantones: The Importance of Understanding Colorspace
Nov 11, 2020
Graphic design uses colors and strategic design to communicate a message, establish a brand, evoke a feeling, and much more. [...]
Conducting a Photoshoot in a Pandemic: How to Safely Visually Market Yourself
Oct 14, 2020
At IH Concepts, we occasionally need to conduct photoshoots for ourselves and our clients to get the proper imagery for [...]
6 Important Considerations for Your Newsletter
Aug 11, 2020
When you wake up in the morning and check your emails, there will most likely be countless newsletters in your [...]
Caspian Grill: An Example of How Proper Restaurant Marketing is the Key to Success
Jul 07, 2020
As restaurant week is approaching in Madison, we wanted to take the time to tell the story of our success [...]
Copywriting: How to Be a Content Ninja
Jun 18, 2020
For every company, copywriting is becoming an integral part of the business. Your brand presence and how large it is, [...]
The Design-Dos of 2020
Apr 17, 2020
As the new year begins, new design trends are emerging. While many styles from the past continue to trend, there [...]
