Blog
Planning Your Promotional Video: 4 Important Tips
![Planning Your Promotional Video: 4 Important Tips](https://ihconcepts.com/wp-content/uploads/2023/01/Web_Jan-Blog-Image-1.jpg")
Jan 27, 2023
Creating a short video about your business can be a great way to extend your reach within your community. Videos [...]
How Did Apple “Share the Joy” This Year?
Dec 16, 2022
Apple’s 2022 holiday campaign “Share the Joy” is focused on promoting their AirPods in an unusual 90-second video demonstrating the [...]
The Power of PR in Your Brand
May 21, 2022
Small businesses are on the rise and bring the competition to others. These businesses must work much harder, and pay [...]
Saving Simon: A Lesson in Brand Integrity & Cohesion
Dec 16, 2021
Apple’s 2021 Holiday Ad “Saving Simon” tells the story of Olive, a young girl determined to keep her snowman alive [...]
Ibrahim Harun: An Entrepreneur Profile
Nov 18, 2021
For Global Entrepreneurship Week, we decided to celebrate by creating a profile on our own fearless leader, Ibrahim Huran. Take [...]
7 Ways to Captivate Your Audience: Giving a Presentation Revisited
Jun 16, 2021
Now that the world is shifting back to the office, our presentations are shifting from the zoom room back to [...]
Immunize Your Restaurant with a New Online Marketing Strategy
Jan 15, 2021
COVID-19 has shifted the world as we know it, and restaurants need to adapt with it in order to keep [...]
Apple Holiday Commercial “The magic of mini feat. Tierra Whack”: How Apple Pivoted in Quarantine
Dec 16, 2020
Apple’s “The Magic of Mini” 2020 holiday commercial strays from Apple’s typical annual holiday commercial. This year’s ad features Tierra [...]
TRENDING
Why Hiring the Right Pro Matters: Exploring Your Website and Development Design Options
Jun 11, 2025If you’re a local business looking to grow your online presence, investing in graphic design services isn’t just a good [...]
FEATURED
Why Your Business Needs a Website That Wows
Oct 17, 2025In today’s digital wonderland, your website is often the very first hello your brand gets to say to potential customers. [...]
Why Branding Matters: How You Can Unlock the Power of Your Business Identity
Oct 10, 2025Ever wonder why some people are fiercely loyal to Patagonia or always reach for Coca-Cola instead of Pepsi? It all [...]
ARCHIVE
▸2025
- Why Your Business Needs a Website That Wows
- Why Branding Matters: How You Can Unlock the Power of Your Business Identity
- DIY vs. Professionally Made Websites: Which Should You Choose?
- Make Your Website Pop: Why “Above the Fold” is a Big Deal
- The Magic of Print Marketing for Restaurant
- Why Hiring the Right Pro Matters: Exploring Your Website and Development Design Options
- Design Dos of 2025
▸2024
- Heartstrings: How Apple Showcased Their Product as the Savior of Christmas
- Focal Vs. Non-Focal Advertising: Capture the Attention of Our Busy World
- Mastering Designing Your Email Newsletters
- A Colorado Small Business Owner's Viral TikTok: A Referendum on Customer Service
- Dark Mode Design: What It Is and Why It's Important
- How Long It Takes to Do A Website: The Different Types of Websites and What You Should Expect!
- The Influence of the Barbie Movie
- The Stages of Doing A Website
- Apple's Evolution: How they Approach Design Marketing and Planning
- Design Do's of 2024
▸2023
- Apple Shares the “Fuzzy Feelings” this Year Redeeming their Holiday Campaign
- The In and Outs of Brand Awareness
- 6 Mistakes to Avoid on Your Website
- What Monona Bakery Taught Us About Restaurant Websites
- 4 Tips for an Accessible Website
- The Importance of Maintaining Your Brand Through Website Accessibility
- Designs Do of 2023
- 5 Things You Can Do to Prevent Your Website from Being Hacked
- 5 Things You Need to Keep in Mind During a Video Shoot
- Planning Your Promotional Video: 4 Important Tips
▸2021
- Saving Simon: A Lesson in Brand Integrity & Cohesion
- Ibrahim Harun: An Entrepreneur Profile
- Before & After Website Edition: Highlighting Small Changes that Made a Big Improvement for Our Clients
- Let's Talk About Kerning: The Successes & Mishaps
- What Caspian Grill Taught Us About Restaurant Websites
- 7 Ways to Captivate Your Audience: Giving a Presentation Revisited
- How to Maintain Your Brand Loyalty in COVID and Beyond
- Coworking Success: Must-Haves For Your Website
- The Designs-Dos of 2021
- How to Digitally Pivot while Maintaining Your Brand
- Immunize Your Restaurant with a New Online Marketing Strategy
▸2020
- Apple Holiday Commercial "The magic of mini feat. Tierra Whack": How Apple Pivoted in Quarantine
- RGB, CMYK, Pantones: The Importance of Understanding Colorspace
- Conducting a Photoshoot in a Pandemic: How to Safely Visually Market Yourself
- 6 Important Considerations for Your Newsletter
- Caspian Grill: An Example of How Proper Restaurant Marketing is the Key to Success
- Copywriting: How to Be a Content Ninja
- The Design-Dos of 2020
- Previous Client Transformations - Before and After
▸2019
- Apple Holiday Commercial "The Surprise": How Apple's Selling an Experience
- Apple’s Holiday Commercial “Share Your Gifts”: How Apple Inspires Us to Believe in Ourselves
- 5 Things to Consider When Planning a Photoshoot
- Graphic Design & Marketing: Why They Go Hand-in-Hand
- Mail Design Considerations: Everything You Need to Know
- 5 Important Things to Consider For Your Menu
- 4 Important Pieces of Information About Trademarks that Could Be Critical to Your Company
- Benefits of Working with a Designer with a Proven Process
- 6 Website Design Mistakes and How to Avoid Them
- The Design-Dos of 2019
- What Not to Do in Branding: Follow These And You'll Make an Impact
▸2018
- Attracting Customers vs Retaining Customers - How to Master Both
- Your Website - An Extension of Your Sales Staff
- 4 Reasons that Operating a Mobile Website is Essential
- Desktop Websites, Mobile Websites and Mobile Apps: What’s the Difference?
- General Data Protection Regulation: What You Need to Know to Be in Compliance
- 4 Things You Need to Know About Single Socket Layer Security
- 3 Things You Can Do to Attract Customers Online
- What King of Falafel Taught Us About Restaurant Marketing
- Demographics: How It Relates to Sales & Marketing
- 5 Ways to Improve Your Next Presentation - Do These and Captivate Your Audience
- The 4 Must-Dos in Your Presentation
- Pete Valeo - Web Developer
- The Design-Dos of 2018
- Brittany Hoban - Graphic Designer
- 4 Reasons Why Branding is Important to a Small Business
▸2017
- Apple’s Holiday Commercial “Sway”: How Apple Created an Emotional Connection
- Shop Local on Small Business Saturday
- The Brand Quadrant: What It Is and How to Position Your Business!
- The Brand Quadrant: What It Is and How We Used It to Position Full Spectrum
- 5 Things for Businesses to Consider When Developing a Brand
- Awesome Tips for Great Food Photography: Follow These and Bring in Customers
- 4 Important Marketing Tips for Restaurants: Follow These and You'll Be Successful
- Getting Up Close and Personal - The Importance of Consumer Data Collection
- The Revamp of MUM - How It Changed IH Concepts
- The Design-Dos of 2017
- 5 Things to Consider When Building a Mobile Website
▸2016
- Cherish Time with Loved Ones: How Apple Tied Products to Their Message
- Opening Your Heart: Apple's Holiday Message to All
- Closed on Black Friday: How Some Businesses are Breaking the Cycle
- Show Your Why: What to Do To Build Trust With Your Customers
- Food Cart Takeaways: A Potential Contender in the App Store
- Restaurant App Expectations: Why You Need An App to Stay Relevant Today
- Mastering Pokémon Go: How It’s Changing the World and Can Help Your Business
- Introducing Katherine Rudolphi!
- Heroes On and Off Screen
- Alexandra Kauffman - A Real Story
- Effectively Setting Your Brand Apart: Excedrin’s “The Migraine Experience”
- The Life and Times of Brandon Hoege
- The Rules of Deciding Whether to Use Custom vs Stock Photography
- How to Save the Day and Win Over Your Customers
- Uber's New Logo: A Discussion About Rebranding
- To Address a Common Problem, Create a Movement
- Introducing Taylor Beer!